Masks have gone from a rare sight to a modern-day essential—but just because they hide your face doesn’t mean they have to hide your personality.

Vintage boutique Veda Lux, located in the Perry District, is selling one-of-a-kind mask jewelry that can be easily added and removed from a cloth mask. Once mask use is no longer necessary, the jewelry can be repurposed as a bracelet or anklet, or clipped onto other necklaces.

“We’re not going to be wearing masks forever, so why not turn this into a multipurpose piece of jewelry?” says store owner Summer Hightower, who creates all of the shop’s jewelry herself.

The pieces come in about fifty different designs; target audiences for the themed mask chains include gardeners, yogis, roller derby participants, and even brides. Other chains feature healing crystals and gemstones with sparkly, druzy components.

Life in a pandemic can be a downer for people who like to show their personality through their clothes, makeup, and accessories, says Summer. “When I first came up with the idea I thought, ‘Well, how can we bring out our extra diva-ness?’ It gives you a different way of expressing yourself and adding a little glam to a not-so-bright situation. You can still add a little glam to your game and be yourself.”

Hightower will be adding to her stock with some seasonal mask chains for Halloween and Day of the Dead. Each chain attaches with a swivel latch that allows the piece to move fluidly. They’re removable, making them wearable on various masks and allowing for regular cleaning.

“It’s a multifaceted piece of jewelry that kind of makes it worth the while to invest in a piece that you won’t be wearing on a mask forever,” she says.

To browse Veda Lux’s mask chain selection (or purchase a cloth mask), visit vedalux.com. The shop is open Tuesday to Sunday from 11 a.m.-6 p.m. Veda Lux also offers curbside pickups or private shopping appointments.