Mauve Crystals showcases healing power of crystals and plants
Anyone who follows trends on social media knows that crystals are a favorite—from jewelers and influencers to high-schoolers and self-care gurus. House plants are a classic design staple for any lively space, and there are Instagram accounts dedicated solely to plant care tips and tricks. Owned and operated by Mireya Fitzloff, Mauve Crystals is the perfect combination of these two aesthetics. Though it began as an e-commerce business, you can now find Fitzloff showing with Mauve Crystals at vendor shows throughout the Spokane and Coeur d’Alene area—and doing it in style.
Lovingly nicknamed “Loretta”, Mireya’s 1961 Aloha Trailer Coach functions as her booth at shows. The sweetest little pink-and-white trailer, Loretta is a wonderful mix of vintage and modern, a fun and unique way to show off plants and crystals to customers. She has been showing out of her trailer since this spring.
“I had previously participated in vintage trailer rallies, so it seemed like a natural fit,” Mireya says. “Showing at vendor shows with the trailer is so much fun! When people light up seeing the cute coral scallops, reminiscing about childhood camping memories or fall in love with the plants and crystals inside, it just brings me so much joy!”
Mauve was created in November of 2019, and since then, Mireya has been expanding her knowledge of crystals, plant care, Reiki, and anything related to entrepreneurship. She understands that everyone needs a creative and emotional outlet, and her business sprouted from the same love she shares with her customers.
“I dreamed up Mauve Crystals in the fall of 2019 after a dear friend gifted me a heart-shaped rose quartz crystal when I was going through a difficult time,” she says. “Little did I know it was just what I needed.”
Rose quartz, a pale pink stone, is thought to promote empathy, forgiveness, and healing. Often referred to as the “love stone,” it has remained one of Mireya’s favorite crystals to use and gift. For those looking to start their crystal collection, she also suggests another favorite, amethyst. Amethyst is known for being an all-around good-for-you stone, offering tranquility, stress and fear relief, and spiritual awareness.
Crystals have been an important part of Mireya’s journey spiritually and professionally, but she finds her plants have similar healing and relaxation powers. While many plants can aid with physical ailments, simply having them around your house and nurturing their growth can help lessen feelings of depression and loneliness. Not to mention, indoor plants remove toxins from the air, making your home feel fresher every day. Walking into Mireya’s home is like walking into a greenhouse—beautiful plants everywhere, soaking up the sun and surely brightening the mood of anyone who visits. Before selling, MIreya makes sure to cleanse her plants and crystals under the full moon or with sage, and sets them with intentions of love, peace, and empowerment for whoever buys them.
Mireya propagates the plants she sells from her personal collection and sells a huge variety of plants and crystals in a wide price range. Her goal is for Mauve to be accessible to anyone looking for a little piece of joy. You don’t have to know anything about crystals or be a master gardener to shop at Mauve.
“I want to spread light and happiness, so really any plant or crystal that brings a smile to your face, I’m here for it,” she says.
Mauve’s main mission is to help their customers “feel connected to things that empower you and raise your vibration to live the best version of yourself.” This mantra aligns perfectly with Mireya’s way of life; encouraging growth, deeper emotional understanding of the self, and personal empowerment.
Outside of her career in Construction Management and Mauve, Mireya has been on the Board of Directors of the YWCA, mentoring girls and young women since 2015.
“I have a passion for uplifting women and sharing positivity,” she says. “I’m learning more everyday about energy healing and being able to share these natural and safe healing modalities with others just fills my cup.”
Originally from Kennewick, Mireya moved to Spokane with her husband, Steele, and their two puppies thirteen years ago after their graduation from Washington State University. Since then, they’ve added another dog to their family and have found a supportive group of friends, happily calling Spokane home. Mireya graduated from WSU with a degree in Construction Management.
“It’s made the project management side of Mauve really easy,” she said.
Although she is the only employee of Mauve Crystals, her husband has helped along the way.
“My husband is awesome and helps me set up for vendor events,” she says of Steele. “I’m hoping as I participate in more shows and get comfortable with towing and my backup skills, I can be self-sufficient.”
She has also relied on friends with similar small businesses for advice on becoming an entrepreneur and how to build a clientele, but the day-to-day work is all hers.
You can find Mireya and Mauve through her website (mauvecrystals.com) or her Instagram (@mauvecrystals), and if you’re lucky, you can find her and Loretta at local vendor fairs and meet the beautiful personality behind Mauve Crystals.
